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Ariana Gupta

is a designer and filmmaker from Mumbai, India, currently pursuing a BFA in Design at School of Visual Arts, New York. When she's not designing you can find her creating children’s books and finishing a tub of ice cream.

Work

Anthology Film Archives
Zubaan
Mindfulness Bell
Suncébeat Festival
Best Bus
The Hunger Times
Something for Someone

Play

Watch my TEDx Talk

Contact:
arianagupta23@gmail.com
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Are.na

Best
Bus

2023

Identity Design

BEST (Brihanmumbai Electricity Supply & Transport) is a public transportation provider in Mumbai that operates Bus routes since 1873. The rebrand repurposes the pill shape from the original logo to create a flexible container system.